Gloria Adebayo FRSA - Where creativity meets humanity.
- Mark Walmsley FRSA AGSM
- Aug 21
- 6 min read
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Meet Gloria Adebayo, writer, actor, journalist, public relations consultant, educator, and cultural thinker.
Gloria Adebayo is a writer, actor, journalist, public relations consultant, educator, and cultural thinker whose career embodies the power of creativity to illuminate society and to solve its deepest challenges.
Born in Nigeria and now based in the United Kingdom, Gloria Adebayo has forged a multifaceted path that moves fluidly between media, performance, research, and advocacy. At the heart of her work lies a constant theme: the belief that art and culture are not only expressive but also profoundly therapeutic, capable of driving social change and human flourishing.
Early Life and Education
Gloria’s intellectual foundation was built through her studies in Mass Communication and Media Technology, a degree that gave her a panoramic view of how words, images, and ideas shape perception. Unlike specialists who concentrate narrowly on one aspect of communication, Gloria embraced the discipline’s breadth.
Mass communication, as she often remarks, is a field that requires curiosity about “a little bit of everything.” From an early stage she saw herself not as confined to one career lane, but as someone destined to explore multiple creative and professional identities.
Writing and Publishing
Writing has been Gloria’s enduring companion. Her first e-book, “Six Straight Curves: A Fresh Narrative of an African Woman’s Glory”, was released in March 2020. Written during a time of global uncertainty, the book drew deeply from her observations of society, offering a voice that was both intimate and resonant. In 2022 she followed with “Parenting in Africa”, an exploration of the complexities and challenges facing families across the continent. Both titles, available on Amazon, reflect her keen eye for the social landscape and her talent for distilling everyday experiences into compelling narrative.
In 2024 she expanded her presence with “The Good Karma”, an article published on Medium, which captured her reflective and philosophical side. Alongside her published works sit many manuscripts and essays yet to be unveiled—evidence of a prolific mind continually processing the world and looking for ways to give it back in words.
Her Tata Blog (tata-blog.com) extends this mission into the digital sphere, providing wellness-focused insights and research-based advice for individuals seeking balance and well-being. It exemplifies Gloria’s approach to knowledge: writing not only as art but as service, as a tool for human improvement.
Acting and Performance
Parallel to her writing runs her passion for acting. Gloria has featured in dramas in Nigeria, most memorably playing “the sophisticated girl who believes in the god of money.” This role, which she interpreted with wit and precision, revealed her ability to embody societal archetypes and interrogate them through performance. Acting, she believes, is not simply about entertainment but about reflecting society back to itself, helping audiences recognise both their strengths and their flaws.
Her love for dance complements this theatricality. Whether ballet, salsa, or contemporary expression, dance represents for Gloria a joyful extension of her identity. “One of the best ways I express my happiness,” she notes, “is through dancing.”
Journalism and Broadcasting
As a journalist, Gloria has worked at the Nigerian Television Authority (NTA), where she gained practical experience as a desk editor, proofreading news stories and preparing them for broadcast. This role honed her editorial discipline and introduced her to high-stakes media production. Her reporting extended to the oil and gas sector in Nigeria, where she collaborated with colleagues from Senegal in a project that symbolized Pan-African solidarity.
Radio offered another stage for her voice. Having trained in Basic Presentation at broadcasting school in 2013, Gloria went on to work with several Nigerian stations, including Rhythm FM (Lagos), Unique FM (Abuja), Inspiration FM, and Ara Station (Osun State). At Lead Radio Ibadan she co-anchored “Stick to the Lyrics with Temi and Gloria” and presented “Early Morning Tea with Gloria”, both of which showcased her ability to connect intimately with audiences. Radio, with its immediacy and conversational style, became a natural platform for her gifts in public speaking and storytelling.
Public Relations, Branding, and Consulting
Gloria has consistently excelled in public relations, building bridges between organisations and their audiences. She has hosted and anchored events, often relying on her charisma and presentation skills to generate goodwill. Her approach to PR is deeply human: she believes in “meeting your friends before you need them,” a philosophy that underpins her networking and relationship-building strategies.
Her consulting practice extends into branding, where she has advised clients on visual identity, colour strategy, and advertising design. For Gloria, branding is an art of beautification and persuasion, a way to align image with essence. Over the years she has consulted for numerous clients, producing results that satisfy not only business objectives but also the subtler emotional desires of target audiences.
Teaching and Education
As an educator, Gloria has volunteered as a teaching assistant at Lee Chapel Nursery and Primary School. She has taught communication, guided students through the intricacies of self-expression, and shared her love of learning. Her blog further extends this pedagogical instinct, presenting wellness and lifestyle insights in an accessible format.
Gloria describes her three strongest skills as learning, teaching, and solving. Together, these make her not only an effective communicator but also a problem-solver—someone who can observe social needs, research them carefully, and craft responses that matter.
Research and Activism
Beyond her formal professional roles, Gloria has devoted significant energy to research and activism, particularly around political and social issues. She views research not as an abstract academic exercise but as a way of contributing to humanity. By identifying “relatable issues” in society—problems that many experience but few articulate—she seeks to bring them into the light and attract like-minded collaborators to address them.
Her activism emerges from this research impulse. As a political thinker and cultural advocate, she is deeply interested in how communities can be healed and reimagined through art, dialogue, and structural reform.
Gloria's Fantasy Cultural Year
Mark interviewed Gloria, a writer, actor, broadcaster, and consultant, as part of the Arts and Culture Network’s “Fantasy Cultural Year” series. Mark had a time machine and a magic wand at hand for their interview.
Gloria spoke about her wide-ranging career in journalism, public relations, and acting, as well as her passion for research and teaching. She highlighted her books Six Straight Curves and Parenting in Africa and her wellness blog Tata Blog.
During the cultural year exercise, Gloria imagined studying at the University of East London, drinking coffee in the sunshine with her own book at hand, and embarking on a global research project to explore how arts and culture solve societal problems. She chose New York as her first destination, expressed her admiration for singer Jhene Aiko, and envisioned attending ballet and salsa performances.
She described her love for lamb chops, her interest in art exhibitions in Seville and Switzerland, and her fascination with the works of Nigerian painter Jacqueline Suari and Scottish artist Gordon Scott.
The conversation revealed Gloria’s ambition to combine travel, research, writing, and public speaking into a major international project involving a book, documentary, TED Talk, and lecture tour. Her vision centres on art as a form of therapy and culture as a vehicle for human connection.
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Mark Walmsley FRSA FCIM AGSM
Chief Culture Vulture
Arts & Culture Network
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Mark Walmsley FRSA AGSM
Chief Culture Vulture
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